Zannel and Top Cow Team Up to Fight Mobile Boredom

Official Press Release

SAN FRANCISCO, Calif. – September 12, 2007 – Zannel, Inc. (www.zannel.com), the mobile industry's first Instant Media Messaging™ service, which allows people to micro-blog their lives and start real time conversations by sending video, picture and text updates from mobile phones, has partnered with Top Cow Productions to create a branded channel featuring Top Cow images, wallpapers and videos that users can share with friends on their mobile phones.

As a mobile social network, we are "thrilled to be working with the leading independent publisher, Top Cow," said Adam Zbar, CEO, Zannel. "Their powerful stories and characters, married with smart, dramatic action makes for a fun and different micro-blogging experience for our users."

Favorite Top Cow titles such as Wanted, Witchblade, Aphrodite IX, Madame Mirage, The Darkness and more will be featured on Top Cow's channel, allowing fans to access videos on their mobile devices as well as share and send to their friends, post comments, receive alerts when new content is posted, and more, through Zannel's community features.

"Zannel provides a perfect avenue for Top Cow's devoted fans to get closer to the comic books and characters that fuel their passion," said Filip Sablik, Vice President of Marketing and Sales for Top Cow Productions. "As early adopters of up-and-coming technologies, we're sure that our fans will enjoy Zannel's new IMM (instant media messaging) features, which will allow them new ways to experience their favorite comics."

Users can access Top Cow content on their phone by:

1) Go to - here and click on the share button beside the Top Cow video or picture.

2) Go to wap.zannel.com on your mobile phone and type "Top Cow" in the search box.

Recently, Zannel created customized channels and/or promotions for Warner Bros. Independent Pictures' "11th Hour," Universal's "Knocked Up," The Daily Reel, Ripe TV, Starz Media's "Hatchet," among other brands.

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