Xena's Back And She'll Be On Time...Or She'll Be Free!

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Official Press Release

May 17, 2006, Runnemede, NJ – Dynamite Entertainment today announced details concerning the first issue of the all-new, comic book event starring Xena, the Warrior Princess! The comic book is developed through a licensing agreement with Universal Studios Consumer Products Group.

"We've really got a good thing going here with this creative team," commented Dynamite Spokesperson J. Allen "John Layman has handed in scripts that we absolutely LOVE! The pages from Fabiano for issue #1 are AMAZING! And as if that were not enough, we've signed up Richard Isanove to color issue #1 up – FANTASTIC!"

But a strong creative team is only part of what Dynamite is bringing to the table for the debut of issue #1, Allen continued: "We decided to do something a little different with how we're offering issue #1. So, we're guaranteeing that issue #1 of Xena will ship in the month of July, or it will be FREE. That's right, F-R-E-E!" continued Allen. "With this guarantee, fans can look for the first issue of this special Xena event in stores in July."

(Dynamite suggests that inquiring direct market retailers consult their Customer Service Representatives for exact details of this promotion.)

With a strong marketing plan in place, it falls to writer John Layman to deliver the goods. So what does he have planned for his series? "It take place after the series, but I'm not going to tie it too deep into continuity, at least in the first story-arc. Of course, there will also be "easter eggs" for hardcore fans, but I want this to be initially as accessible as possible for the greatest amount of people."

Issue #1 will be in stores in July -- Don't Miss It!


Xena's back and Dynamite's got her! This month, Dynamite launches a special Xena event, featuring writer John (Red Sonja/Claw) Layman and artist Fabiano Neves!

Issue #1 covers featuring great creators and a photo of the leading lady herself – one by Billy Tan with colorist Peter Steigerwald, one by interior artist Fabiano Neves and the other a photo cover of the stunning Lucy Lawless – Xena and her well-loved cast of friends and villains get in between a feud that reaches all the way up to the heavens as they fight in the "Contest of Pantheons" featuring Xena, Gabriele, Joxer, Autolycus and the return of Callisto!

As part of this special launch, Dynamite is ensuring ON-TIME Delivery, with a special offer that guarantees the first issue to ship on time or it's FREE to retailers (RETAILERS: check with Diamond Customer Service for more details)!

For art and more information, please visit:http://www.dynamiteentertainment.com/htmlfiles/p-C104977.html



ALSO AVAILABLE XENA #1 PHOTO FOIL COVER (MAY063035) AT THE MSRP OF $19.99 EACH! http://www.dynamiteentertainment.com/htmlfiles/p-C104978.html

Retailer Anticipation is already building for Xena's return, as well as the special "on time" promotion!

"Xena is high-concept action adventure with both a sense of humor AND a sense of wonder--and that's just the sort of book that comics need more of! And sure, Dynamite has had some late books in the past, but any publisher who's willing to back a book with an 'on time or free' guarantee has obviously put those problems behind him. In an art form plagued by late books, this sort of guarantee raises the bar for everyone else!"-- Cliff Biggers, Dr. No's Comics

"XENA is back! Get ready for the rabid Xena fans to come rushing in for her return to comics! The creative team on this book is perfect for the genre and will capture the hearts of readers both new and old. D.E. is on fire with officially licensed comics based on already popular hit television properties and Stormwatch Comics is glad to be there to deliver them to the fans."-- Bob Hoskins, Stormwatch Comics

About Xena

Xena of Amphipolis is a fictional character who first appeared on the Hercules: The Legendary Journeys television series (in the episode "The Warrior Princess"), at which point she was presented as a seductive but treacherous warlord. Shortly afterwards, she became the main character of a spin-off series Xena: Warrior Princess (Xena was one of the first female leads in an action series for many years, hugely influencing subsequent fantasy series from Buffy to Alias). In this series the character sets out to redeem her murderous past by fighting against tyranny and saving the lives of innocents. Many of her adventures prior to the televised stories were subsequently revealed in flashback episodes. Xena was played by Lucy Lawless.

About Universal Studios Consumer Products Group

Universal Studios Consumer Products Group (USCPG) is responsible for global licensing and retail strategies as well as building brand recognition of the extensive catalogue of NBC Universal properties. Universal Studios Consumer Products Group is a unit of NBC Universal, one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. Formed in May 2004 through the combining of NBC and Vivendi Universal Entertainment, NBC Universal owns and operates a valuable portfolio of news and entertainment networks, a premier motion picture company, significant television production operations, a leading television stations group, and world-renowned theme parks. NBC Universal is 80% owned by General Electric and 20% owned by Vivendi.

About Dynamite Entertainment

DYNAMITE ENTERTAINMENT was founded in 2004 and is home to several best-selling titles and properties. Beginning with their Army of Darkness comic book series – launching as the #1 independent comic in July of '04 – and recently ranked the #1 selling Independent Horror comic -- and continuing to their best-selling Red Sonja series – issue #0 alone selling over 240,000 copies and ongoing issues and one-shots recently ranked among the best-selling titles in unit sales and dollar volume – and not only has Dynamite consistently released Red Sonja as THE top selling single comic outside of Marvel and DC Comics, Dynamite successfully places more titles in the Top 100 than most non-Marvel, non-DC publishers. Dynamite's new monthly Battlestar Galactica series is the company's first major launch of '06, debuting with an impressive 175,000 copies in initial orders sold for the introductory #0 issue.

Now, in addition to the ongoing Red Sonja and AOD series, DYNAMITE is preparing and launching the all-new Painkiller Jane series from creators Joe Quesada and Jimmy Palmiotti; the Lone Ranger with Brett Matthews and John Cassaday, Battlestar Galactica with Greg Pak and Nigel Raynor, Classic Battlestar Galactica, the Re-Animator, Highlander, have launched Red Sonja Vs. Thulsa Doom with Luke Lieberman and Peter David and a Red Sonja Vs. Claw cross-over with DC Comics' Wildstorm imprint, Dynamite has more on the horizon!

In addition to the creators mentioned - Dynamite works with some of the most high profile creators in comics, including Alex (Justice) Ross, John (Astonishing X-Men) Cassaday, Michael (Superman/Batman, Aspen Comics) Turner, Jim (All-Star Batman) Lee, Michael (Red Sonja) Avon Oeming, Mike (Red Sonja/X-Men) Carey, Jim (Justice) Kruegar, Greg (The Incredible Hulk) Pak, Brett (Serenity, The Lone Ranger) Matthews - as well as working with up and coming new talent and enhancing strong creators!

The company also produces new and classic material from such creators as Paul Gulacy, Doug Moench's Six from Sirius, Carlos Trillo and Eduardo Risso's Borderline and other titles, Jim Starlin Dreadstar, in addition to reprint editions of classic Red Sonja material and more.

For updated information on Dynamite Entertainment and their titles, please visit the Dynamite website at www.dynamiteentertainment.com

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