In the weeks ramping up to its release, Spider-Man: Homecoming nearly broke the Internet with the debut of a poster that was so horribly received, not only did fans mock it mercilessly across social media, it spawned think pieces on how far the art of movie posters has fallen in recent years.
As bad as it was, however, that poster was also an anomaly. Prior to its release, Homecoming saw the debut of a number of pitch-perfect posters celebrating Spidey’s first film set in the Marvel Cinematic Universe. Of them, the image featuring the hero leisurely lying next to a body of water wearing his high school academic decathlon blazer with a pair of headphones on stood out. As it turns out, the pose wasn’t conceived of by a genius marketer, it was a picture of Tom Holland taken when he was entirely unaware.
In an interview during a press junket in Mexico City, Holland explained that the poster was a picture snapped while he was napping on set.
“That is actually me asleep,” Holland said. “That’s not part of the movie, that’s me, in-between takes, asleep. We were shooting this scene, and I was just really tired that day, and I was just asleep on the floor, and the photographer took a picture. So when they made that the poster, I was like ‘What! What the hell, guys!'”
Spider-Man: Homecoming has been rated one of Marvel’s best films and possibly the best depiction of the teenaged web slinger to date. Tom Holland continues to charm as the latest iteration of Peter Parker, both on-screen and off, as the film has brought in more than $600 million since it premiered on July 7.
The Jon Watts directed Spider-Man: Homecoming is currently in theaters and stars Tom Holland as Spider-Man and Michael Keaton as Vulture. The film also features Zendaya, Donald Glover, Jacob Batalon, Laura Harrier, Tony Revolori, Tyne Daly, Bokeem Woodbine, Marisa Tomei and Robert Downey Jr.
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