That cursed video tape will remain on the shelf for a while longer, as Paramount Pictures has once again delayed the release of "Rings," the latest installment of "The Ring" horror franchise.

Originally set for release last November, the film was abruptly bumped from the 2015 schedule to April 1. Now the studio has shuffled "Rings" to Oct. 28 and given that April slot to Richard Linklater's "Everybody Wants Some."

Directed by F. Javier Gutierrez (“Before the Fall”), the first installment of the franchise since 2005’s “The Ring Two” stars Johnny Galecki (“The Big Bang Theory”) and newcomers Matilda Lutz and Alex Roe. Set 13 years after the events of 2002’s “The Ring” — a remake of the 1998 Japanese thriller “Ring” — the film will continue the story of the cursed video tape.