UPDATE, 1:13 PM PT: Deadline has more information regarding "Star Wars: The Force Awakens'" record-breaking box office. First, theater chain AMC is reporting that they sold out 1,000 screenings nationwide in the 12 hours after tickets went on sale. Second, Imax is reporting that tickets for IMAX screenings have made $6.5M domestically, breaking previous Imax records.
If you were one of the many, many, many people trying to purchase your ticket for "Star Wars: The Force Awakens" last night and struggling with website outages caused by the overwhelming demand, this news will come as no surprise to you. Sites like Variety and The Hollywood Reporter have reported that the new "Star Wars" film has already shattered one record for advance ticket sales, blowing up the previous record set in 2012 by "The Hunger Games."
As Fandango's statement reads, "we have already sold 8 times as many tickets as we did on the first day of sales for the previous record holder." While there's no official number yet, one can somewhat gauge the massive success of "Star Wars" by looking at the record set by "The Hunger Games." That film broke the record by selling out 2,000 showtimes, as reported by Entertainment Weekly back in 2012.
The overwhelming demand for tickets saw Fandango's traffic to surge 7 times its typical peak levels, and caused several movie ticket sales sites to experience delays and outages. A trip to MovieTickets.com reveals that 95% of the tickets sold on that site in the last 24 hours were for "The Force Awakens." Deadline notes, however, that Fandango did not technically crash; the delays and time-outs experienced by users last night was reportedly "what happens when there’s a long queue, buying tickets online."
Those that missed out on tickets can take solace in this statement from Fandango: “Movie theaters are continually adding new show times on Fandango to meet the phenomenal demand. The enthusiasm for this year’s most anticipated movie is out of this world and we expect it to continue all the way to its debut on December 18."
"Star Wars: The Force Awakens" opens on December 18.