Below you'll find the sales estimates for comics and trade paperbacks sold in the direct market for September, 2008. The sales numbers below are estimates based on the information provided by Diamond Comics Distributors earlier this month. Sales estimates for August, 2008 can be found here.
There are a couple of things to keep in mind when reading this data. First off, these are just estimates. These are not exact figures nor should they be treated as such. Second, this data only covers the direct market served by Diamond. It does not include newstands, book stores or overseas markets.
The breakdowns are for just the top 300 comics and top 100 trades listed below. These are not the overall market share. I only deal with numbers that I can see and kick around in my ever evolving number crunching system. Sometimes the numbers get a bit battered and bruised in the process.
The estimated total sales for the 300 comics was 6,776,126 comics which is down by 85,896 units from August and up by 82,970 units from September 2007. Marvel Comics had the largest percentage of the top 300 comics with 55.44% of the total units sold followed by DC Comics with 29.57%.
The top selling comic from Marvel Comics was "Secret Invasion" #6 in slot 1 with an estimated 164,394 units and for DC Comics was "All Star Batman and Robin the Boy Wonder" #10 in rank 4 with an estimated 94,031 units.
The estimated total sales for the 100 trades was 242,464 trades which is down by 35,962 units from August and down by 17,567 units from September 2007.
Topping the trades list in September was "Watchmen" by DC Comics with 8,133 units.
I'll be back later with an analysis of the numbers below.