Sony is among the major companies that have decided to boycott advertising on Facebook for the month of July.

Sony has confirmed it will not run PlayStation ads on the social media site or its sister company Instagram for the entire month as part of the #StopHateForProfit campaign. "In support of the #StopHateForProfit campaign, we have globally suspended our Facebook and Instagram activity, including advertising and non-paid content, until the end of July," the company announced. "We stand for working (and playing) together for good."

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The company joins organizations including the NAACP and Anti-Defamation League, which have accused the social media site of allowing hate speech and bigoted language to remain posted on the site. Sony also joins Microsoft, which has taken a similar hard-line stance against advertising on Facebook throughout July. Other boycotting companies include Verizon, Coca-Cola and Honda.

Sony has previously expressed its solidarity with the Black Lives Matter movement. The company even delayed the presentation of its upcoming slate of games for the PlayStation 5 by a week, so as not to detract from ongoing protests against racial discrimination and police brutality around the country following the death of George Floyd at the hands of Minneapolis police officers.

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via GameRant