Hasbro and Play-Doh have released a new line of Play-Doh that has been designed for adults.
Announced exclusively to HuffPost and Play-Doh's Instagram, the new line has been created with unique 'relatable' grown-up scents. Brand manager Leena Vadaketh revealed the Play-Doh For Grown Ups line comes with relatable smells that have been designed to evoke everyday things that bring adults joy. The six-pack comes with Overpriced Latte (coffee), Mom Jeans (clean denim), Grill King (Smoked Meats), Dad Sneakers (rubber), Spa Day (floral) and Lord of the Lawn (fresh cut grass). Each of the four-ounce cans features a color scheme matching their respective scent, from the nut brown of an expensive coffee to the vivid green of a healthy lawn.
Vadaketh stated that the new line is aimed at "anyone who loves a good laugh." The line was inspired by "comical trends, iconic themes, and pop culture favourites." The product listing describes Play-Doh For Grown Ups as being a great gift for men or women, making a few suggestions for how it could be used - as an anniversary gift, part of presents for a wedding party or as a white elephant gift.
Play-Doh was originally invented in the 1930s to clean wallpaper stained with soot from coal fires. Rebranded as a toy for children during the 1950s, many adults have maintained a love for the brand. It has been recommended for hand exercises as part of physical therapy and as a stress release tool. The line is already sold out on Amazon but should be back in stock within the week.
The Play-Doh for Grown Ups line, priced $11.99, will be exclusively available on Amazon and Walmart.
Source: HuffPost