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Phoenix store turns to Kickstarter to help with unplanned move

by  in Comic News Comment
Phoenix store turns to Kickstarter to help with unplanned move

Longtime Phoenix retailer All About Books & Comics is being forced to move after 15 years, and owners Alan and Marsha Giroux have gone to Kickstarter for help.

The couple, who’s owned the store for 33 years, recently learned their lease isn’t being renewed because the physician next door is looking to expand and offered more money. “We weren’t given a choice,” Marsha Giroux told CBS 5.  “And, this beautiful store, filled with amazing stuff, is going to be a waiting room for a doctor’s office.”

All of that “amazing stuff” is part of the problem, it turns out. Although they’ve signed a lease for a new store, just around the corner, they hadn’t planned to be shelling out money for construction and moving more than 1 million comics, plus collectibles and other items. That’s where Kickstarter comes in.

They’re seeking $33,000 to cover all of that expense, and they’re offering plenty of rewards to encourage pledges. There are comics, of course, but also a T-shirt by Michael Allred, dinner with the staff, a private after-hours shopping event, a 30-minute early entrance to Free Comic Book Day 2016 and, possibly most interesting of all, naming rights to a section in the new store, complete with signage.

The Kickstarter campaign, which has already generated $8,775, ends March 11.

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