Matthieu Bessudo, the French artist commonly known as McBess, is becoming very popular indeed with the advertising industry. Known in the comics world primarily for the work he's produced for the boutique U.K, publisher NoBrow, his background is both in animation and music, playing guitar in various bands, making him the perfect man for this great ad for the streaming music service Deezer.

The 32-second short features a host of trademark McBess tattooed rock 'n' rollers who refuse to allow music to be contained like a genie in the bottle, letting it spill out in a series of bravura flowing animated musical set pieces, then ending with the motto "nothing will stop the music." McBess'sstyle has previously graced ads for the Nissan Qashqui SUV and this memorably filthy and effective one for the charity Good Books.





(Screen grabs via Creative Review and It's Nice That)