Marvel Television is creating a new corner of the Marvel Cinematic Universe. According to Marvel Head of TV Jeph Loeb, Hulu's upcoming Ghost Rider and Helstrom shows will be linked as "Adventure into Fear" shows.
"We started having the same conversation, which was there is in the comic book world the Spirit of Vengeance, and they are this sort of unusual group of characters, which involve Ghost Rider, which involve Hellstrom, which involve Hellstrom’s sister, Anna," Loeb explained to Deadline. "We suddenly saw that there were three or four shows that we could put together that we now refer to as Adventure into Fear."
When asked if this was Marvel Horror by another name, Loeb clarified, "No, it’s terror, because when you say horror, it means so many different things. There’s everything from Saw, which is the last thing that we want to do, gore-fest kind of thing to there’s a monster running around. What we love is the notion of how we can present a Marvel hero who was truly feared and truly believed that they were a monster, but that, as the stories go on, they realize, oh, I’m the hero of the story, I’m not the villain of the story. That’s not something we’ve ever done before."
In May, Hulu announced Marvel's Ghost Rider and Marvel's Helstrom -- as the latter is spelled in the announcement -- will join Marvel's Runaways and a planned adult-oriented animated slate featuring Marvel’s M.O.D.O.K, Marvel’s Hit-Monkey, Marvel’s Tigra & Dazzler Show and Marvel’s Howard The Duck. Ingrid Escajeda (Justified, Empire) will serve as showrunner on Ghost Rider, while Paul Zbyszewski (Lost, Agents of S.H.I.E.L.D.) acts as showrunner on Helstrom.
Marvel's Ghost Rider and Marvel's Helstrom do not yet have release dates. Ghost Rider will see Gabriel Luna reprise the role as it originated on Agents of S.H.I.E.L.D.