Official Press Release
When J. Michael Straczynski & John Romita, Jr. took the creative reins ofAMAZING SPIDER-MAN, issues of the book sold so quickly that Marvel helpedretailers bring prospective new readers up to speed with the AMAZINGSPIDER-MAN #30 - #32 COLLECTED EDITION. Now, that pattern is repeatingitself with another Marvel title, and retailers will soon be able to bringthe first sold-out issues of its latest incarnation to consumers with THEINCREDIBLE HULK # 34 - #36 COLLECTED EDITION, solicited in this week'sDiamond Previews Update!
Since the arrival of writer Bruce Jones, penciler John Romita, Jr., inkerTom Palmer, and cover artist Kaare Andrews on INCREDIBLE HULK in November of2001, the book has been applauded by critics and readers alike for its moredramatic, edgier tone. Augie De Blieck Jr. of ComicBookResources.com, forexample, said "I don't need to add another title to my monthly pull list. Ireally don't. Bruce Jones, however, has other plans. He's dragging mekicking and screaming back to THE INCREDIBLE HULK." This new direction hasalso ignited the book's rumble up Diamond's Top 100 Comics Charts. And sinceconsumers have expressed interest in reading the now sold-out early issuesof the team's run, and this new edition will enable retailers to turn thosenew fans into monthly readers.
For only $3.99 ($2.76 cheaper than it would cost you to purchase theindividual issues at cover price -- that is, if you could still find them atcover price), the collection will reprint INCREDIBLE HULK #34 - #36, whichestablishes what Jones described as, "a story about one man up against thewall whose worst enemy is himself... You may love the Hulk, or hate him, oradmire him, or whatever, but at the end of the day, he's in a class byhimself; it's Banner who's most like the rest of us, and it's his psycheI'll be probing."
Please Note: To ensure that retailers will have enough time to anticipateconsumer demand and place their orders, Diamond will accept retailer ordersplaced from Previews Update #513 for this collection until February 14th at5:00 p.m.
Complete ordering details are located on page 3, and on the Dateline StockTips Order Form (page 6) of the Feb. 6th Diamond Dateline. Retailers shouldalso direct their Hulk readers to INCREDIBLE HULK #38 (JAN021911D4, $2.25),which is open for Order Increases until March 1st.