We continue a MONTH of I Saw It Advertised One Day! Each day this January you'll get a piece looking at advertisements in comic books over the decades that amused me for whatever reason. In each installment, we'll take a look at three ads!

Here is an archive of all installments of this feature.

Enjoy!

Yes, these are, indeed, cardboard pieces of luggage.

But at less than $4, how can you pass up the opportunity to buy them (even if you're just going to throw them out right away)?!?!

Oh, Honor House Products, the 60s would have been a lot less filled with scams without you.

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Did you know that Unilever still actually produces Lifebuoy in Cyprus?

Freaking Lifebuoy...back when your soap smelling good was a sign that it wasn't strong enough!

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I love Infantino actually going right to the readers about the price increase in the early 1970s, as if the readers cared about anything more than having to spend more money for their comics.

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That's all for this installment! If you can think of some goofy comic book ads you'd like to see me feature here, drop me a line at bcronin@comicbookresources.com. Do not make suggestions in the comment section, so that they can still be a surprise for future readers! In fact, I think I'll just delete comments that contain future suggestions.