HBO Partners With Apple to Launch Standalone Streaming Service

HBO announced today that it's signed an exclusive deal for for Apple to carry its long-anticipated standalone premium streaming service HBO Now.

Launching in April, in time for the fifth season of "Game of Thrones," HBO Now will be available as an in-app purchased for $14.99 a month through iPhone, iPad or iPod touch, or directly through Apple TV. Once you've registered for the service, you'll also be able to watch at HBONow.com.

Similar the cable channel's HBO Go online video service, HBO Now will offer more than 2,000 titles, including "Game of Thrones," "True Detective," "Girls" and "Veep," as well as older titles like "The Sopranso," "True Blood" and "Deadwood." That's in addition to sporting events, documentaries and specials.

"HBO Now is the next phase of innovation at HBO," HBO Chairman and CEO Richard Plepler said in a statement. "With this new partnership, a natural evolution for the network, we have access to millions of Apple customers who are used to getting their favorite apps immediately. Now, they can do the same with an HBO subscription."

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