Graphicly has launched an application that enables publishers to embed a comic on their Facebook pages. Called, appropriately enough, Graphicly on Facebook, the app is geared toward exposing new and casual readers to comics through the social networking site.
“Most of our users are actually new comic book readers who have never been exposed to comics before,” Graphicly CEO Micah Baldwin tells Venture Beat.
The free app, which features panel-by-panel viewing, full-screen zoom, commenting and network sharing, is now only available to publishers using the Graphicly platform. However, that's likely to change. “I think we’re gravitating to a model that lets anyone use the Facebook app to showcase their work," Baldwin says.
Graphicly's stable of publishers includes Marvel, Archie Comics, BOOM! Studios, IDW Publishing, Top Cow and Archaia.