Ahead of the Jan. 21 season premiere of Ultimate Spider-Man, Disney XD has released a preview of “Marvel Comics Close-Up,” a new series of interstitials that uses Marvel comics in an effort to encourage kids to read.
As we noted last month, the spots are hosted by Marvel’s Chief Creative Officer Joe Quesada (aka “Marvel Master”) and Dylan Riley Snyder (“Kickin’ It”), who offer viewers an inside look at 10 of the publisher’s comics. In the segment below, which arrives courtesy of The Hollywood Reporter, they tie in the debut of the Lizard in the animated series with his appearance in Ultimate Spider-Man #7, by Brian Michael Bendis and Mark Bagley. Viewers will be able to read the comics they discuss on the Disney XD website.
“Each week, Ultimate Spider-Man encourages viewers to study hard, stay in school and constantly learn more — the same super heroic principles behind ‘Marvel Comics Close-Up,’ ” Jeph Loeb, Marvel’s executive vice president and head of television, said in a statement. “With the second season premiere of Ultimate Spider-Man on Jan. 21, we’re kicking off a long-term initiative to promote literacy to our fans with the most action packed, exciting, family friendly comics you’ll find in this universe or any other.”
Ultimate Spider-Man returns Monday, Jan. 21 at 7 p.m. ET/PT with a one-hour premiere that introduces Electro and the Lizard. New episodes follow in the show’s regular time slot, Sundays at 11 a.m. ET/PT.
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