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FCBD | Hero Initiative/Ralphs promotion in California

by  in Comic News Comment
FCBD | Hero Initiative/Ralphs promotion in California

In addition to all the Hero Initiative events for Free Comic Book Day listed here, the organization also has a special promotion going on today in Southern California: If you sign up your Ralphs card for the Hero Initiative either in person or online, you’ll get a free Mike Wieringo What If? comic. Here are the details, from the Hero Initiative blog:

On that most joyous of all days, Free Comic Book Day, you should bring your Ralphs Rewards card to:
Collector’s Paradise
7131 Winnetka Ave.
Winnetka, CA 91306


The Comic Bug
1807 1/2 Manhattan Beach Blvd.
Manhattan Beach, CA 90266

If you do so and sign up your Ralphs card for the Hero Initiative, you’ll get a FREE Mike Wieringo What If? book. You MUST bring your card, or you can sign up for a new one if ya don’t have one! You CAN’T do it with phone number like you can do at a Ralphs store!

Long story short, Hero is part of the Ralphs Community Contribution program. Sign up your card with us, and Hero gets a nickel or two every time you shop at Ralphs with your card. It costs you, the consumer, NOTHING! It’s all Ralphs taking dough outta bologna profit margins and putting it into comics, so DO IT!

Or if you wanna do in the comfort of your own home:

1) Sign in to with your email and password
1a) If you have not created an account, create one now! Takes about 60 seconds!

2) Go to:

3) Complete the three-step process; When signing up, our NPO # (non-profit organization #) is: 80680, and we’re under our corporate name, “A Commitment To Our Roots.” Don’t let it throw ya!

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