DragonCon set a new attendance record over the Labor Day weekend, drawing a reported 70,000 to Atlanta for the annual pop-culture festival.
According to the Atlanta Journal Constitution, the previous record of 62,000 was set just last year. Spread across five hotels, the event has experienced significant growth over the past decade: For comparison, the 25th-anniversary convention in 2006 attracted about 22,000 attendees; the 2013 edition clocked 57,000.
That same year the Atlanta Convention and Visitors Bureau estimated that DragonCon had an annual impact of $65 million on the local economy.
This year the convention raised more than $100,000 for the Lymphoma Research Foundation. DragonCon returns Sept. 2-5, 2016.