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Disney Considering Marvel, “Star Wars” Subscription-Video Services

by  in Movie News, TV News Comment
Disney Considering Marvel, “Star Wars” Subscription-Video Services

Disney is mulling subscription-video services that would bring its Marvel and “Star Wars” properties directly to viewers.

According to multiple sources, including Advertising Age and Bloomberg Business, Disney CEO Bog Iger floated the possibility Tuesday afternoon in a conference call with Wall Street analysts.

“There is definitely an opportunity not just for ESPN, but for other Disney brands to openly put products in the marketplace that reach consumers directly,” he said. “We think we have that opportunity with Disney-branded service. We may have an opportunity to bring out a Marvel-type product and possibly even ‘Star Wars.'”

CBR News has reached out to Marvel for more information.

The world’s largest entertainment company, Disney last year launched Disney Movies Anywhere, a free service that allows consumer to watch its movies — including the Marvel catalog and “Big Hero 6” — on web-ready televisions, mobile devices or computers.

But while Iger didn’t offer many details, he did make clear that Disney, which owns ABC, ESPN, Disney Channel and Disney XD, among other channels, isn’t planning to break away from the lucrative cable bundle.

“We are also mindful of the value of the expanded basic bundle to this company,” he said. “And we do not believe there is any reason for us to attempt to take out some of this product, particularly ESPN, quickly or right now. In other words, there’s time.”

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