CBR

  • Viewers under 35 were excited for Detective Pikachu. Older viewers were mostly confused. 1 / 8

  • Detective Pikachu was clearly made for Millennials who grew up with Pokémon. 2 / 8

  • This sticks out from other blockbusters, which play more to Boomer and Gen X nostalgia. 3 / 8

  • Other Millennial nostalgia grabs have been more accessible to older generations. 4 / 8

    Mufasa Lion King 1093

  • Pokémon, unlike Disney or Harry Potter, didn't have the same adult audience when it started. 5 / 8

  • Adults were baffled by the phenomenon, as expressed in South Park's "Chinpokomon." 6 / 8

  • Beyond nostalgia, Detective Pikachu's characters are also relatable to Millennial concerns. 7 / 8

  • Now that the Millennials who grew up with Pokémon are grown, Detective Pikachu's a hit. 8 / 8