DC to Launch Batman's 80th-Anniversary Celebration At SXSW

With this month marking the release of Detective Comics #1000 and the 80th anniversary of Batman, DC Comics is kicking off worldwide celebrations for the character starting at next week's SXSW in Austin, Texas.

DC will have an exhibit next week at SXSW with limited edition merchandise and fan opportunities that honor the legacy of Batman. At SXSW, DC will also fly 1.5 million bats over Austin's Congress Bridge, while the company will display a Mondo art exhibition in Austin this May, with different pieces celebrating the history of Batman cover art.

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At Wonder Con in Anaheim on March 30, DC will host several panels on the pop culture icon, including one specifically to commemorate the anniversary of the character. Additionally, fan expos in Sao Paolo, Shanghai and Rome will have exhibits and panels celebrating Batman, while Six Flags theme parks across the United States will boast Batman-themed experiences and merchandise available.

Finally, AT&T will partner with various multimedia and retail brands to launch a campaign culminating in this year's Batman Day on September 21. The Bat-Signal will light up the skyline of major cities around the world, with Batman-themed 5K and 10K runs in select cities.

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Detective Comics: 80 Years of Batman Deluxe Edition will be released on March 19. Detective Comics #1000 will be released on March 27 by DC Comics.

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