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CrossGen gets behing Teen Read Week

by  in Comic News Comment
CrossGen gets behing Teen Read Week

Official Press Release

TAMPA, FL., September 23, 2002 – CrossGen Comics is teaming with libraries
around the U.S. to help promote Teen Read Week, October 13-19, 2002. The
theme of this year’s Teen Read Week is “Get Graphic at your Library” and
focuses on the use of graphic literature as a tool to promote reading.

As an official Friend of Teen Read Week, CrossGen has already distributed
60,000 Teen Read Week bookmarks featuring CrossGen characters at Comic-Con
International: San Diego this past August, and will be distributing another
230,000 through comic book shops across the country. CrossGen has also
dedicated the back cover of every comic it publishes from the week of
September 18 through Teen Read Week to an advertisement promoting the event.
As well, CrossGen is sending comics and other fun giveaways to dozens of
libraries around the country.

“It’s great that the Young Adult Librarian Association chose graphic novels
as the theme for this year’s Teen Read Week, and we’re proud to support it,”
enthused CrossGen VP of Sales and Marketing Chris Oarr. “It demonstrates
that librarians are ahead of most of America in discovering what fans have
known all along: comics encourage a life-long love of reading.”

The CrossGen artists are also getting involved by conducting workshops at
libraries throughout the state of Florida to educate teens on the production
of a comic book and the virtues of reading.

“Just about every creative person at CrossGen learned to read from comic
books,” said Bart Sears, CrossGen’s Art Director. “When the opportunity
arose for some of us to give something back, there was no way we’d ever
refuse. Teen Read Week is a very positive event and the fact that graphic
novels were chosen as the focus emphasizes America’s beginning acceptance of
this medium.”

Along with its participation in Teen Read Week, CrossGen also proudly
participated in the Graphic Novel Pre-Conference workshop organized by YALSA
(Young Adult Library Services Association) at the American Library
Association Annual Meeting in Atlanta this July. It was the best attended of
all the Pre-Conferences, demonstrating librarians’ strong interest in
graphic novels as a way to encourage teens to read.

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