Last month at Emerald City ComiCon, Marvel teased its next Spider-Man event by handing out guitar picks at the Kirby Krackle/Joe Quesada show bearing the then-mysterious acronym "O.M.I.T." Saturday at C2E2 saw another performance by Quesada and the Seattle-based "nerd rock band," and the return of the guitar picks.
But this time -- as seen on the Kirby Krackle Twitter feed -- the picks depict Red Hulk on one side and www.bannerknows.com on the other. There's nothing at the website address at the moment, but I'll go out on a limb and guess it has something to do with the revelation of Rulk's identity.
Update: Although www.bannerknows.com isn't working yet, a reader points out in the comments there's now a "BANNERKNOWS" video at Marvel.com featuring Senior Editor Mark Paniccia and writer Jeph Loeb.