Battlepug: The Web Comic was born out of desperate scramble to appease iFanboy. They contacted Mike to create a signature t-shirt for a new line of merch. However, Mike had been working exclusively with DC Comics for 4 years and had no original properties that he could reveal to the world yet. He drew the image you see above and had Allen color it. And lo, a BATTLEPUG was born!
That's Allen Passalaqua, who is doing the coloring. Over at iFanboy itself, Paul Montgomery posts his version of the story and a larger version of the art.