Bruce Wayne is serious about a lot of things, not the least of which is branding. There's the Batmobile, the Batcave, the Batarang, the Batcopter, the Batcycle and, yes, even Bat Sprays. Now add to that list Bat-underwear.

Grayson artist Mikel Janin, who will join writer Tom King and artist David Finch on DC Comics' Batman, has debuted his revealing character design for the Dark Knight's alter ego. When it comes to underwear, clearly the billionaire philanthropist/vigilante, favors his own label over the likes of Calvin Klein and Dolce & Gabanna.

Note the little Bat-emblem above his, um, Batawang. Janin write that he's also wearing "Bat-socks."

Bat-branded underwear and socks may not seem like the wisest way to protect a secret identity, but some things are simply more important. Like fashion.