Since finishing its theatrical run in 2010 with $2.7 billion at the worldwide box office, Avatar has held the title of highest-grossing film ever, not accounting for inflation. However, Avengers: Endgame could change all that.
Early estimates have Endgame eyeing a nearly $900 million worldwide opening, meaning $1 billion is a lock within just a matter of days. As ticket sales for Avengers: Endgame continue to outpace Avengers: Infinity War, which earned $2.048 billion worldwide,
"I think it's ... doable. I mean, Avengers: Infinity War did $2 billion," The Numbers' Bruce Nash told ComicBook.com. "And you have to assume that Avengers: Endgame is going to do that or a little bit more, so the bar is two billion."
"Avatar was close to three billion, something that takes a lot of repeat views," he continued. "Maybe there'll be something that will cause people to go back to Endgame repeatedly. Some movie's got to do it at some point and this is as good a bet as any, I think."
Exhibitor Relation Co. senior analyst Jeff Bock seems to believe it'll all come down to how well Endgame performs overseas. "If this opens at $900 million, a billion worldwide and obviously people love it as much as it's hyped-up for," Bock explained to ComicBook.com. "That's a lot of return business...it's going to be very difficult to reach Avatar numbers. Now, that said, if China explodes like every body's talking about, the pre-sales there are even more stratospheric than they are here. Asia has been a huge Marvel component, in terms of the box office lately. If Asia comes through with huge numbers, yeah, we could be looking at something that finally unseats Avatar."
Endgame has already broken numerous records in China ahead of its release and sold more than one million pre-sale tickets in their first six hours of availability. The film has also already broken the midnight box office record in China, a feat that previously belonged to 2017’s The Fate of the Furious.
Given that the film will serve as the culmination of everything that came before -- as well as a definitive ending for some of our favorite heroes -- it's safe to presume Endgame will surpass expectations at the box office. Just how high it goes, though, we'll have to wait and see.
Directed by Anthony and Joe Russo, Avengers: Endgame stars Robert Downey Jr., Chris Evans, Mark Ruffalo, Chris Hemsworth, Scarlett Johansson, Jeremy Renner, Don Cheadle, Paul Rudd, Brie Larson, Karen Gillan, Danai Gurira, Benedict Wong, Jon Favreau and Bradley Cooper, with Gwyneth Paltrow and Josh Brolin. The film arrives April 26.