Despite its continued ratings decline in Season 8 of The Walking Dead, AMC remain happy with the hit drama.
Although the main show has suffered from ratings worries, companion series Fear The Walking Dead has shown an increase in popularity. In April, the two worlds collided as Lennie James' Morgan Jones joined the main cast of Fear The Walking Dead.
Addressing Season 8's decline, AMC's Chief Financial Officer Sean Sullivan told investors there's no cause for concern. "Clearly, there is a view out there by some that in this industry bigger is better. For us, I would debunk the theory," he said. "I don't think that bigger is necessarily better. The size, the agility and the assets that we have as a company actually position us quite well in terms of the marketplace."
He continued that AMC is “pleased with the franchise” and directed critics toward The Walking Dead's “dominant position.” The post-apocalyptic series may be a long way from its ratings high of Season 5, but The Walking Dead's is still a force to be reckoned with. A slew of negative press has pointed out that The Walking Dead has hit its lowest ratings since Season 1, but Sullivan explained how AMC has “absorbed the ratings moderation of the show.”
Following the defeat of the Saviors in the Season 8 finale, audiences are looking ahead to Season 9 and the possible arrival of the Whisperers, and the potential introduction of the Commonwealth. Alongside rumors of time jump for Season 9, comic book characters like Magna and Yumiko have also been cast.
Despite the departures of series regulars Andrew Lincoln and Lauren Cohan in Season 9, producers don't appear too worried about The Walking Dead's future. New showrunner Angela Kang promises to reinvent the series, and Scott Gimple promised a "whole new show."
The Walking Dead stars Andrew Lincoln as Rick Grimes, Norman Reedus as Daryl Dixon, Lauren Cohan as Maggie Rhee, Danai Gurira as Michonne, Melissa McBride as Carol Peletier, Lennie James as Morgan Jones, Alanna Masterson as Tara Chambler, Josh McDermitt as Eugene Porter, Christian Serratos as Rosita Espinosa, and Jeffrey Dean Morgan as Negan.
(via The Hollywood Reporter)