Though often considered a network unto itself, Adult Swim, the home of cult-favorite animated programs like Rick and Morty still essentially operates as an extended late-night programming block on Cartoon Network. But, that is all about to change -- for Canadians.
As Cartoon Brew reports, a Canadian media company, Corus Entertainment, is launching a 24-hour Adult Swim-only channel on April 1st. Spinning out of a long-term partnership with Turner Broadcasting, which has now been folded into WarnerMedia, the new channel will replace Corus network Action, which is being phased out.
The new Adult Swim channel will feature all viewer favorites: Robot Chicken, Tim & Eric’s Bedtime Stories, The Eric Andre Show, reruns of Fox's Family Guy, Bob’s Burgers, and American Dad, and Rick and Morty. The channel will maintain Adult Swim's distinctive brand and voice, and new episodes will debut in Canada and the US simultaneously.
“We’re thrilled to bring the unique Adult Swim experience to viewers in Canada,” said SVP of TV networks for Corus, Daniel Eves. “Adult Swim rounds out our specialty portfolio with its one-of-a-kind programming, and strengthens Corus’ presence as the leader in specialty entertainment in Canada.”
In Canada, adult-oriented content will shift over to Adult Swim exclusively. Cartoon Network Canada and Teletoon, which currently air Adult Swim programming, will focus solely on the family-friendly side of programming, meanwhile.
Adult Swim, Cartoon Network, and Boomerang are now part of Warner Media's Global Kids & Young Adults division. Used to functioning independently prior to a company-wide restructuring, the whole operation is overseen by chairman and CEO of Warner Bros., Kevin Tsujihara.