The Hollywood Reporter has debuted a somewhat-psychedelic trailer for Mark Waid and Dean Haspiel's upcoming revival of the 1940s pulp hero The Fox for Archie Comics' Red Circle line.

Premiering Oct. 30, The Fox follows photojournalist Paul Patton Jr. as he dons to a costume to make news to take pictures of, only to be drawn into something far stranger than he'd initially thought when he investigates a social-media mogul.

The series, part of a Red Circle revival that includes the digital-first New Crusaders, will feature "The Shield" back-up stories by J.M. DeMatteis and Mike Cavallaro.