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Mattel 30th anniversary Street Sharks action figures.
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Street Sharks Returns With Retro-Style Figures for 30th Anniversary

Mattel marks the 30th anniversary of Street Sharks with a brand-new line of action figures geared toward kids and “nostalgic adult collectors.”

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Split Images of He Man and Masters of The Universe
10 Facts He-Man and the Masters of the Universe Fans May Not Know About the Classic Series

From 1983-85, He-Man and the Masters of the Universe was a syndicated smash. There are some things even fans of the show don't know.

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Naruto, Sasuke and Sakura from Naruto Shippuden in front of Mattel logo
Mattel's Uno Picks Naruto as Its Newest Collaboration

A world-famous Mattel game teams up with the Naruto franchise for a special collaboration featuring characters like Naruto, Sasuke and Sakura.

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Bob the Builder artwork with Anthony Ramos
Mattel and Jennifer Lopez Announce Bob the Builder Movie With a Latin Twist

Transformers: Rise of the Beasts star Anthony Ramos addresses the news that he'll play a reimagined Bob the Builder in an upcoming film.

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Margot Robbie as Stereotypical Barbie saying hello to the other Barbies in Barbieland.
Mattel Reports Massive Sales Boost Following Barbie Movie

Toymaking company Mattel reveals a big earnings jump during its latest quarter thanks to the billion-dollar success of the Barbie movie.

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Ryan Gosling’s Ken and Will Ferrell’s Mattel CEO beside Margot Robbie’s Barbie smiling.
Mattel's Reaction to Barbie Movie's Digs Revealed by CEO

Greta Gerwig's Barbie movie poked some fun at Mattel, and CEO Ynon Kreiz has shared the company's reaction.

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Barney's new movie is made by A24.
Mattel Exec Talks Upcoming Barney Film: 'It's Really a Play for Adults'

The upcoming Barney film is less targeted towards kids according to a Mattel Film exec.

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Margot Robbie’s Barbie smiling to the side with sunglasses alongside a Mattel toys collage.
Mattel CEO Says Barbie Movie Success Is Just Part of a Bigger Strategy

Mattel CEO Ynon Kreiz believes the critical and commercial acclaim of the Barbie movie is just the beginning of his company's success in film.

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Marshal Bravestarr from Bravestarr, She-Ra from She-Ra The Princess of Power and a Rulon T-Rex from Dino-Riders
10 Mattel Toys That Can Make Great Movies

The Barbie movie ushered in a new wave of projects from Mattel, but it raises the question of what toy stories they should bring to Hollywood next.

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Weird Barbie Doll
Kate McKinnon's Weird Barbie Gets Official Doll From Mattel

Mattel unveils the upcoming launch of its newest Barbie doll based on Kate McKinnon’s Weird Barbie from Greta Gerwig’s blockbuster movie.

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Margot Robbie’s Barbie smiling to the side with sunglasses alongside a Mattel toys collage.
It's Okay for Barbie to Be a Huge Hit Without a Cinematic Universe

Barbie is already a huge hit, and it makes sense for Mattel to capitalize on that success. However, it must also avoid learning the wrong lessons.

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Magic 8 Ball Movie Adaptation Reveals Surprising Potential Rating

Mattel is sharing some new details about the upcoming Magic 8 Ball movie, based on the classic toy that can answer users’ yes-or-no questions.

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Barney Movie
Barney Movie Will Be 'Off-Kilter' With Adult Themes, Mattel Exec Says

​​​​​​​Mattel Films is creating a live-action film featuring Barney, the purple dinosaur, embracing adult themes and off-kilter storytelling.

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Margot Robbie as Barbie wearing cowboy hat and Barbie Animated Movies
Why the Barbie Movie Opted to Use Live-Action Instead of Animation

Mattel CEO Ynon Kreiz reveals why the highly anticipated Barbie movie is a live-action fantasy comedy rather than an animated feature.

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Barney the Dinosaur in front of scenes from 2023's Barbie
Barney's Barbie Movie Treatment Makes Perfect Sense

The creative choices made for the Barney movie may seem bizarre. However, the dinosaur’s history and Mattel’s Barbie provide context for them.

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Barbie (Margot Robbie) and Slammu from Street Sharks.
The Barbie Movie Already Has the Perfect Successor

The buzz around the Barbie movie has Mattel considering its next cinematic projects, but it already has a perfect successor few would expect.

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Barney's new movie is made by A24.
Mattel Describes Daniel Kaluuya’s Upcoming Barney as an ‘A24-Type’ Film

Mattel's Kevin McKeon discusses Daniel Kaluuya's Barney movie and the arthouse feel the film is going for.

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Barney-the-Dinosaur-Mattel
Mattel Has Barney and Hot Wheels Movies Planned After Barbie

Popular toymaker Mattel plans films based on Barney the Dinosaur and their Hot Wheels set on the back of the upcoming Barbie movie's release.

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Hasbro and Mattel company logos in front of select Transformers from the upcoming Rise of the Beasts film.
Hasbro, Mattel Announce Crossover Deal for Transformers, Hot Wheels and More

Longtime rivals Hasbro and Mattel announce a surprising partnership that will see multiple brands collide as early as Fall 2023.

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Barney-the-Dinosaur-Mattel
Barney the Dinosaur Gets a Makeover for His New Animated Series

Barney is getting a new series and a new look courtesy of Mattel, who is launching a new animated series starring the iconic purple dinosaur.

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