Ending the longstanding debate over what their Spider-Man franchise reboot would be called, Sony Pictures today announced that director Marc Webb's incoming web-slinger film will be titled simply "The Amazing Spider-Man." The Andrew Garfield-starring superhero film was long rumored to be called "Ultimate Spider-Man" after the teenage Marvel comic it is drawing inspiration from, but in the end the company went with a more classic approach, borrowing the official title of Spidey's original and longest-running monthly comic series.

The official release of the title also came with a new photo credited to photographer Peter Tangen (both are reprinted below) giving fans their first official glimpse of Garfield in the full Spider-Man costume. The early release of such imagery is doubtlessly part of the studio's plan to combat the constant stream of leaked images and video from the movie's Los Angeles set.

"The Amazing Spider-Man" opens July 2, 2012 and stars Garfiled, Emma Stone as Gwen Stacy, Sally Field as Aunt May, Martin Sheen as Uncle Ben, Denis Leary as Captain Stacy and Rhys Ifans as one of a number of mystery villains. For more on the film, keep your eyes peeled to CBR and Spinoff Online.

Official Press Release

"THE AMAZING SPIDER-MANâ„¢"

TO BE RELEASED JULY 3, 2012

CULVER CITY, Calif., February 14, 2011 - Columbia Pictures announced today that the title of the next Spider-Man film will be The Amazing Spider-Man.

The studio simultaneously released a photo of Andrew Garfield as Spider-Man, the first shot of Garfield in the famous full mask and suit.

The film, which is now in production and is being shot entirely in 3D, will be released on July 3, 2012. The film stars Andrew Garfield, Emma Stone, Rhys Ifans, Denis Leary, Campbell Scott, Irrfan Khan, Martin Sheen, and Sally Field. The film is directed by Marc Webb from a screenplay by James Vanderbilt and Alvin Sargent and Steve Kloves based on the Marvel Comic Book by Stan Lee and Steve Ditko. Laura Ziskin, Avi Arad, and Matt Tolmach are producing the Marvel Entertainment production for Columbia Pictures. The executive producers are Stan Lee, Kevin Feige, and Michael Grillo. The film's official website is http://www.TheAmazingSpiderMan-movie.com.

About Sony Pictures Entertainment

Sony Pictures Entertainment (SPE) is a subsidiary of Sony Corporation of America, a subsidiary of Tokyo-based Sony Corporation. SPE's global operations encompass motion picture production and distribution; television production and distribution; home entertainment acquisition and distribution; a global channel network; digital content creation and distribution; operation of studio facilities; development of new entertainment products, services and technologies; and distribution of entertainment in more than 140 countries. Sony Pictures Entertainment can be found on the World Wide Web at http://www.sonypictures.com.