Director Robert Rodriguez is keeping busy, adding yet another project to his ever-growing list. As reported by Deadline, Rodriguez is officially set to direct the forthcoming animated film “Ugly Dolls” for STX Entertainment, a film based on the plush toys.
The news was announced during STX’s presentation at CinemaCon earlier today, where they also revealed that the film will hit theaters in 2019. The dolls were created by David Horvath and his company Pretty Ugly LLC. They originally launched back in 2001 and have gained popularity over the years, especially in Asia.
Although nowhere near the popularity of “Angry Birds,” which managed to pull in over $300 million worldwide for Sony when it hit theaters last year, “Ugly Dolls” could prove to be a new franchise for both Rodriguez and STX Entertainment. It’s also a return to directing projects for a younger demographic following the successful “Spy Kids” franchise.
This is just the latest directing gig for Rodriguez, as we previously reported that he’s also set to direct the upcoming “Escape From New York” remake for Fox. He was also previously attached to direct a “Johnny Quest” film, which he previously promised fans “won’t be a kid’s film,” but it appears he is no longer attached as a director on that project.
Rodriguez is coming off of “Alita: Battle Angel,” another Fox film and an adaptation of Yukito Kishiro’s “Battle Angel Alita” manga, which stars up-and-comer Rosa Salazar. “Alita: Battle Angel” is scheduled for release on July 20, 2018.
“Ugly Dolls” is set to hit theaters on May 10, 2019.