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NYCC | comiXology adds pre-order feature to site, Marvel webstore

by  in Comic News Comment

If you’re like me (and Chris and Michael), you sit down each month, look through Previews and order your comics from your retailer of choice well in advance of their publication. That’s not something you could do if you bought your comics through comiXology’s digital comics store … until now.

comiXology and Marvel have developed and added a new pre-order feature to the Marvel webstore and comiXology website, allowing fans to buy a few titles in advance — with plans to possibly offer all comics and graphic novels for pre-order in the future.

The two companies kicked it off earlier this week just before the release of Uncanny Avengers #1. Currently Issue 2 is available for pre-order, along with He-Man and the Masters of the Universe #3, The Walking Dead #103, Transformers: Robots in Disguise #10, Prophecy #4 and Godstorm #1. Once customers makes a pre-order, they will be notified by email at the time of release and the comic or graphic novel will appear for download in the Purchases section — which is when they’re charged for it. No word yet on whether they’ll offer this service through their various apps just yet, but I’m sure they have their eye on that as well.

You can find the complete press release below.

October 12th, 2012 – New York, NY – ComiXology, the revolutionary digital comics platform – available across iPhone, iPad, Android, Kindle Fire, Windows 8 and the Web – is offering their customers the ability to pre-order their favorite comic books and graphic novels. This innovative pre-order feature, developed jointly with Marvel Comics, is now available through the Marvel webstore and the comiXology website. Pre-ordering kicked off earlier this week with Marvel’s launch of Marvel NOW! and the release of Uncanny Avengers #1, to give Marvel fans the ability to make sure they didn’t miss the first issue. Since Marvel’s Uncanny Avengers #1 debut, comiXology has rolled out the ability to pre-order to a wider slate of titles and is eyeing offering all new comic books and graphic novels for pre-order in the future.

Other comic titles currently available for pre-order:

Uncanny Avengers #1
He-Man and the Masters of the Universe #3
The Walking Dead #103
Transformers: Robots in Disguise #10
Prophecy #4
Godstorm #1

The pre-order feature solves the problem of comic fans missing their favorite new comic books or graphic novels. Once customers make a pre-order, they will be notified by email at the time of release and the comic or graphic novel will appear for download in the Purchases section. It is at that time that customers will be charged.

With the quickly approaching milestone of 100 million comic and graphic downloads, and with a selection of nearly 30,000 comics and graphic novels to choose from – and over 900 of those available for free – comiXology securely stands as the market leader in the digital comics and graphic novel space and the go-to platform for newly interested and lapsed comic and graphic novel fans.

ComiXology launched their digital comics platform in July of 2009 as an app on the iPhone and iPod Touch. The digital comics platform was then extended onto the iPad with the iPad’s debut in April of 2010. As 2010 continued, fans saw the extension of the platform to the Web in July 2010 and onto Android at the tail end of that year.

In 2011, digital comic fans saw the platform add Amazon’s Kindle Fire, with the comiXology app available pre-installed when the Kindle Fire launched that November. The end of 2011 also saw comiXology powering three of the top 20 grossing iPad apps with Comics by comiXology topping number 11 for the entire year.

In July of 2012, comiXology once again extended the revolutionary digital comics platform with the release of a reader app for Windows 8, which was universally hailed on its debut.

ComiXology was most recently in the news this summer during the week of Comic-Con International, when they announced the launch of their all-new Windows 8 reader, followed by unveiling the addition of three new publishers to the comiXology platform – ABRAMS ComicArts, Bongo and Fantagraphics Books. ComiXology and Bongo also launched the Simpsons Comics iOS app that week.

ComiXology consistently ranks as the top grossing iPad app in the entire iTunes app store every week.