Twentieth Century Fox has released a new “viral marketing” video for Ridley Scott’s Prometheus that opens with Michael Fassbender’s android David asking, “What is it about robots that makes them so robotic?” It’s a slick bit of film promotion positioned as a sales video for Weyland Industries that, despite the serene music and soothing words, leaves the viewer with a sense of foreboding. Perhaps it’s lines like, “I can carry out directives that my human counterparts might find … distressing, or unethical.” Or maybe it’s the shots of the android awaking, surrounded by pieces of Styrofoam, in a clear plastic bag.
Written by Damon Lindelof and Jon Spaihts, Prometheus also stars Noomi Rapace, Charlize Theron,Idris Elba, Sean Harris, Kate Dickie, Rafe Spall, Logan Marshall-Green, Guy Pearce and Patrick Wilson. It opens June 8.
In the distant future, two superpowers control Earth and fight each other for all the solar system’s natural resources. When one side dispatches a team to a distant planet to terraform it for human colonization, the team discovers an indigenous race of bio-mechanoid killers.
Ridley Scott, director of Alien and Blade Runner, returns to the genre he helped define. With Prometheus, he creates a groundbreaking mythology, in which a team of explorers discover a clue to the origins of mankind on Earth, leading them on a thrilling journey to the darkest corners of the universe. There, they must fight a terrifying battle to save the future of the human race.
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