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Marvel To Offer “Secret Wars: Armor Wars” Prequel as Toys”R”Us Exclusive

by  in Comic News Comment
Marvel To Offer “Secret Wars: Armor Wars” Prequel as Toys”R”Us Exclusive

In an exclusive deal between Marvel and Toys”R”Us, any Toys”R”Us customer who spends more than $25 on an online or in-store purchase will receive a free copy of “Secret Wars: Armor Wars” #1/2 by James Robinson and Mark Bagley.

“Secret Wars: Armor Wars” #1/2 will serve as a 12-page prequel to the events in the main “Armor Wars” series, which will launch with the “Secret Wars” event this summer. Robinson will be joined by Mark Bagley on this special issue, though Marcio Takara will pencil the main title.

Taking its title from the same event in “Iron Man” #225-#231 by David Michelinie, Bob Layton, Mark D. Bright and Barry Windsor-Smith, “Armor Wars” pits brothers Tony and Arno Stark against each other after another armored hero has been murdered in Technopolis, a utopia where a disease forces everyone to wear armor in order to live. The prequel will explore the origin of this disease, which spurs characters like Tony, Arno and James Rhodes into action.

“This is a really cool prelude that sets the stage for Eisner award-winning writer James Robinson’s ‘Secret Wars: Armor Wars’ techno-noir thriller. And you’ll love the detail, mood and action that superstar artist Mark Bagley delivers,” says series editor Mark Paniccia. “It’s a great introduction to Technopolis and the earth-shattering mystery that’s at its center.”

“Secret Wars: Armor Wars” #1/2 will be available May 3 – 9 while supplies last.

Official Press Release

MARVEL CUSTOM SOLUTIONS TO LAUNCH “SECRET WARS: ARMOR WARS” #1/2,
PREQUEL TO EPIC SECRET WARS COMIC EVENT, EXCLUSIVELY AT TOYS”R”US® FOR A LIMITED TIME ONLY

Beginning May 3, Toys”R”Us Customers Can Receive SECRET WARS: ARMOR WARS #1/2 as a FREE Gift with Purchase as Part of the Company’s Immersive Marvel’s Avengers: Age of Ultron Retail Program

New York, NY – May 1, 2015 – This May, the most anticipated comic event of the year will officially unleash as Marvel Comics launches its epic event, “Secret Wars.” An initiative that shakes the foundation of the entire Marvel Universe, “Secret Wars” presents a gripping original series that features new incarnations of Marvel’s iconic heroes and villains, intense battles and the emergence of new worlds. One of the hottest and most anticipated “Secret Wars” storylines — “ARMOR WARS” — centers on a civil war in a city of iron men and iron women that threatens to destroy the Stark dynasty. But the origins of this cataclysm all lay within the pages of “SECRET WARS: ARMOR WARS” #½, which will be released as a free gift with purchase exclusively at Toys”R”Us® stores nationwide and online at Toysrus.com. As part of the company’s massive Marvel’s “Avengers: The Age of Ultron” retail program, Toys”R”Us customers will receive a complimentary “SECRET WARS: ARMOR WARS” #½ comic with any Marvel purchase of $25 or more from Sunday, May 3 through Saturday, May 9, while supplies last.*

In this directly connected “Secret Wars” comic, Eisner Award-winning writer James Robinson (“Armor Wars,” “All-New Invaders”) and artist Mark Bagley (“Ultimate Spider-Man,” “Hulk”) treat readers to a heart-pounding look at the events that lead to “ARMOR WARS.”

“This is a really cool prelude that sets the stage for Eisner award-winning writer James Robinson’s ‘SECRET WARS: ARMOR WARS’ techno-noir thriller. And you’ll love the detail, mood and action that superstar artist Mark Bagley delivers,” says series editor Mark Paniccia. “It’s a great introduction to TECHNOPOLIS and the earth-shattering mystery that’s at its center.”

In the retro-future city of Technopolis, the population is now in the clutches of a disease that makes it impossible for anyone to survive without a suit of armor. Rival brothers Tony and Arno Stark provide the technology that keeps the city alive.

But, there are secrets on the street about the origin of the disease that confine the citizens of Technopolis…and key players begin to make their moves based on data that could take down the protectors of the city Tony Stark (IRON MAN) and Jim Rhodes (THOR).

Who has learned a revelation so stunning it will lead to their end? Find out as Marvel teams up with Toys”R”Us to release this epic 12-page prequel comic book, available for a limited time only through the retailer’s exclusive “ARMOR WARS” free gift with purchase program. Customers visiting Toysrus.com can also discover the secrets of ARMOR WARS and receive a complimentary comic with their online Marvel purchase of $25 or more from Sunday, May 3 through Saturday, May 9, while supplies last.*

Additionally, fans can now shop a broad assortment of must-have Marvel’s “Avengers: The Age of Ultron” merchandise at dedicated, front-of-store feature shops in Toys:R”Us stores nationwide, including exclusive products from Hasbro®, such as Marvel’s Avengers Titan Hero Seriesâ„¢ 3-Pack Iron Man, Quicksilver and Marvel’s War Machine, Marvel’s Avengers: Age of Ultron Cycle Blast Quinjet, Marvel’s Avengers: Age of Ultron Avengers HQ Hulk Buster Breakout Playset and Marvel’s Avengers: Age of Ultron Avengers HQ Captain America Tower Defense Playset.

“We are thrilled to be the first retailer to bring ‘SECRET WARS: ARMOR WARS’ #½ to Marvel Universe fans and collectors nationwide, and to offer them the opportunity to receive this special Secret Wars comic book as a complimentary gift with purchase only at Toys’R’Us,” says Richard Barry, Executive Vice President, Chief Merchandising Officer, Toys”R”Us, Inc. “Not only can customers experience the secret ‘ARMOR WARS’ world, they can shop our unparalleled assortment of Marvel products and exclusives, just in time for the upcoming debut of ‘Avengers: Age of Ultron.'”

Stay tuned to Marvel.com/secretwars as the new Marvel Universe continues to be forged. Follow Marvel on Facebook at www.Facebook.com/marvel and be sure to join the conversation on Twitter with #Marvel, #SecretWars, and don’t forget to follow us @Marvel.
*Quantities limited; no rain checks. Limit one per customer. Not valid on prior purchases. Offer valid 5/3/15-5/9/15.

SECRET WARS: ARMOR WARS #1/2
Written by JAMES ROBINSON
Art by MARK BAGLEY
Cover by PAUL RIVOCHE & ESTHER SANZ

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