Although Halloween is still a few months away, it’s getting closer to the time when General Mills will release its special Halloween-themed cereals once again — but this time, the company is enlisting DC Comics to help out. The new boxes will feature redesigns of the cereal mascots by some of the top illustrators in the industry, including Jim Lee on Boo Berry, Dave Johnson on Franken Berry and Terry Dodson and Rachel Dodson on Count Chocula. Reported by USA Today, the cereals will feature limited-edition packaging with the new art work, and comic strips drawn by Brent Schoonover.
“I put a lot of thought in it. It was stressful,” Lee told USA Today of designing an updated Boo Berry. “Drawing simpler characters is a lot more work and harder than drawing something that’s more complicated or has a lot of renderings. Every line counts and every distance between the eyes and the ears, it’s all super critical.”