Marvel and ABC are developing a live-action series that will bring the Incredible Hulk back to television for the first time in three decades.
The Live Feed and Deadline report that although the project is in the early stages, it’s one of two priorities for Marvel’s fledgling television division, headed by Jeph Loeb. The other is fan-favorite Cloak & Dagger, destined for ABC Family. (Marvel and ABC are, of course, both divisions of the Walt Disney Co.) Neither series has a writer, but a search reportedly is under way.
The news arrives just two weeks after Warner Bros. announced that David E. Kelley is preparing a revival of Wonder Woman who, like the Hulk, was a staple of late-’70s television. The Incredible Hulk famously aired from 1977 to 1982 on CBS, with Bill Bixby starring as Dr. David Banner and Lou Ferrigno as the Green Goliath.
According to The Live Feed, ABC executives were presented in May with a list of Marvel properties ripe for adaptation — among them, Heroes for Hire, Agents of Atlas, Daughters of the Dragon and The Punisher. Curiously, Cloak & Dagger wasn’t on the initial list. The Hollywood Reporter blog cites insiders as saying Marvel wants to move slow with live-action TV, focusing initially on just one or two series.