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Good news and bad news regarding ‘Available Light’ from AiT/PlanetLar

by  in Comic News Comment
Good news and bad news regarding ‘Available Light’ from AiT/PlanetLar

Official Press Release

[Available Light]

SAN FRANCISCO, CALIF. (November 26, 2001) Publisher Larry Young announced today that AiT/Planet Lar’s upcoming hardcover book, Warren Ellis’ collection of prose and photography, Available Light, won’t be out in time for holiday gift-giving.

“AiT/Planet Lar is all about ‘Making Comics Better’ and that means better for the readers as well as for the retailers. We know Christmas is a great time of year when loyal fans are our evangelists to the uninitiated… it’s one of the best times to introduce new readers to comics,” said Young. “We were putting out a high-ticket book by one of the best writers in comics in a format that helps introduce the juxtaposition of words-and-pictures to others but due to scheduling conflicts Available Light will just be short of being in stores in time for gift-purchasing. We feel it is our duty to tell the comics community about the situation because as you respect the work we publish, we respect the fact that there was a waiting audience counting on the book to be out in December. The book WILL be coming out in early January and we encourage you to save a little of the money you find in your stockings for this innovative hardcover.”

“But it’s not our way to just shrug our shoulders and say ‘we’re sorry;
see you in January,’ like other publishers in similar straits have in
the past,” continued AiT/Planet Lar co-publisher Mimi Rosenheim.
“Sometimes, circumstances really ARE beyond your control. We understand,
however, that in addition to audience disappointment, retailers are
being deprived of income, and we take full responsibility for that.
Therefore, we are shipping two copies of ASTRONAUTS IN TROUBLE: LIVE
FROM THE MOON to not just the Diamond accounts who ordered AVAILABLE
LIGHT, but to each of the top one thousand stores Diamond serves,
absolutely free. We understand that this won’t make up for being late
with the hardcover, but hopefully getting $26 dollars worth of trade
paperbacks for free might take the edge off, with THOSE books being
delivered to shops before the holidays. We apologize for any
inconvenience and hope readers might check out LIVE FROM THE MOON while
they’re waiting for AVAILABLE LIGHT.”

AiT/Planet Lar is a pop-culture company dedicated to bringing
high-quality entertainment to the masses through the creation of
original projects or producing works deserving of wider recognition.
AiT/Planet Lar provides a full range of services from concept to
completion including writing, art management, lettering, advertising and
promotion, prepress production, ancillary merchandise, and print
management. Currently the company is focused on producing Original
Graphic Novels to be distributed through mass-market bookstores,
Amazon.com, and specialty bookshops around the world.

AiT/Planet Lar: Making Comics Better.

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