LeBron James has a new deal with Warner Bros., with the NBA superstar collaborating with the studio on potential TV, film and digital projects. Despite the fact that no specific projects were mentioned in today’s initial announcement, many fans only had one thing on their mind: Does this mean we’re getting a new “Space Jam” movie? USA Today concluded that such a thing is “definitely happening,” but when reached by CBR News, a Warner Bros. representative had no comment.
Back in February of last year, a report surfaced that James was attached to a “Space Jam” sequel. It was quickly dismissed, but today’s news sparked renewed speculation — especially after a tweet from journalist Alex Weprin, who discovered that Warner Bros. filed for new “Space Jam” trademarks just last month, and drew a straight line from that to the James news.
CBR News looked deeper into the new “Space Jam” trademarks, finding that Warner Bros. Entertainment filed for a total of three new trademarks on June 8, all for “Space Jam” merchandise. One for a fairly exhaustive slate of clothing items (including “snow suits, ties, robes, hats, caps, sunvisors”); one for various types of accessories like backpacks, bags and wallets; and one for “printed matter and paper goods,” such as coloring books, notebooks, trading cards and comic books.
So two things are clear: Warner Bros. is at least keeping its options open for something new involving “Space Jam,” and LeBron James — who plays a well-reviewed supporting role in new comedy “Trainwreck,” which opened last week — is now in the fold for a variety of potential projects. Whether one connects to the other remains to be seen, but nothing is yet publicly official.
1996’s original “Space Jam,” a live-action/animation hybrid, saw Michael Jordan teaming with Bugs Bunny and the rest of Warner Bros.’ famous Looney Tunes characters for a high-stakes, interstellar games against villainous aliens the Monstars. Though poorly reviewed, it was a box office hit, grossing $230.4 million worldwide, and retaining evident nostalgic value to those who were kids at the time. James is the biggest basketball star of the current era, much like Jordan was in his, so there would be a definite parallel if such a film does end up happening.