During an interview with Indiewire for his upcoming film “99 Holmes,” “The Amazing Spider-Man” star Andrew Garfield weighed in on how the pressure to please everyone negatively impacted his experience working on the films.
“The pressure to get it right, to please everyone — it’s not going to happen,” he explained. “You end up pleasing no one, or everyone just a little bit. Like, ‘Eh, that was good.’ [The films are] mass-marketed, like ‘We want 50-year-old white men to love it, gay teenagers to love it, bigot homophobes in Middle America to love it, 11-year-old girls to love it.’ That’s canning Coke.”
“So that aspect of it was a bummer,” he added. “Especially for the group of us trying to infuse it with soul, trying to make it unique, something that was worth the price of entry. It was about authenticity, flavor and truth, but at the same time, I understand people want to make a lot of money, and they’re going to spend a lot of money so the playpen can be as big as it was. I can’t live that way; it sounds like a prison, to be honest, living within those expectations.”
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