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Adrian Peterson goes berserk for Wolverine in ESPYs TV spot

by  in Movie News Comment
Adrian Peterson goes berserk for Wolverine in ESPYs TV spot

Although Red Robin’s television spots for its Wolverine-themed burgers have been getting a lot of play, the winner of the award for best tie-in has to go to the ESPYs and Minnesota Vikings running back Adrian Peterson.

In the commercial for ESPN’s Excellence in Sports Performance Yearly Award, the enthusiastic nominee reads a copy of Chris Claremont and Frank Miller’s Wolverine #1 as his teammate Matt Kalil explains, “You can shoot him, stab him, set him on fire — Wolverine takes a beating and keeps coming back.” Naturally, that leaves an opening for Peterson to bring up his nomination for best comeback … and to don a football helmet, festooned with the mutant’s trademark hair and sideburns. There’s also a funny cameo by The Wolverine star Hugh Jackman.

The ESPYs ceremony airs Thursday at 9 p.m. ET/PT on ESPN. The Wolverine premieres July 26.